Fox Marquette Subaru are honored to receive the 2026 Subaru Love Promise HEART Award.
In recognition of our commitment to our customers and community.
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to living the Subaru Love Promise.
The 2026 Subaru Love Promise HEART Award recognizes Subaru retailers who use the principles of HEART: Honesty, Empathy, Appreciation, and Respect to earn your Trust.
We have been recognized for providing exemplary customer service and staying committed to our community.
Here at Fox Marquette Subaru, we love making a positive impact on the lives of all of our customers, employees, and neighbors. We thank you for your support.
What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day.
What is the Subaru Love Promise Community Commitment?
At Fox Marquette Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Fox Marquette Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
UPAWS
Land Conservancy, Noquemanon Trail Network
Marquette Area Public Schools
Marquette Junior Hockey, Mariucci Family Beacon House, Room at the INN
Relay for Life, Bay Cliff, Cancer Care of Marquette County
Love Promise Stories from Fox Marquette Subaru
Subaru and Fox Marquette Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Bringing Comfort and Care to The Beacon House - Mary G
When patients and families travel away from home for medical care, having a place that offers comfort, connection, and a sense of community can make all the difference. This year's Subaru Loves to Care delivery at The Beacon House in Marquette served as a meaningful reminder that no one should have to navigate a difficult health journey alone. Through the partnership between Fox Marquette Subaru and The Beacon House, blankets and care items were delivered to provide warmth, comfort, and encouragement to patients and families staying at the home. These thoughtful gifts represent more than a simple gesture—they offer a reminder to guests that their community is thinking of them and standing beside them during a challenging time. We are incredibly grateful to the team at Fox Marquette Subaru for bringing generosity, compassion, and heart to this year's Subaru Loves to Care initiative. Their commitment to supporting local patients and families and investing in the Marquette community helped make this special delivery possible. The Beacon House provides a welcoming place for patients and their loved ones who must travel for medical care, helping ease some of the challenges that come with being far from home. A cozy blanket and a thoughtful care item can add an extra layer of comfort to that experience, creating a small moment of warmth during an otherwise uncertain time. Together, Fox Marquette Subaru and The Beacon House helped turn a simple blanket delivery into something much more—a meaningful expression of compassion, connection, and community. We are grateful to everyone involved for helping bring comfort, encouragement, and a little bit of home to the patients and families staying at The Beacon House.
Supporting Children in Foster Care - Alexzandra L
Fox Marquette Subaru stepped up in a huge way to support children in foster care in their community. We, the Foster Closet of Marquette County, rely solely on volunteers and donations. It meant the world to us when Fox Marquette reached out, listened to our needs, and went above and beyond to make sure those needs were met. The majority of foster children come into care with very little or nothing at all. Our closet, supported by our community, strives to help foster families provide and encourage so that no child has to go without. Thank you again, Fox Marquette; we could not do what we do without you.
Helping Neighbors in Need - Cari D
The Salvation Army of Marquette feeds thousands of neighbors each year facing food insecurity. The mission to bring hope to our community would be impossible without the unwavering support from the businesses in our service area. Fox Subaru and the Fox Motors family never hesitate to lend a hand whenever needed. We are so thankful for their ongoing partnership and their willingness to go the extra mile for those in need!
FREEZIN' FOR A REASON!! - Carla W
Fox Marquette Subaru made a tremendous community impact by diving into the icy waters of Gwinn to support and sponsor the Gwinn Polar Plunge, benefiting Special Olympics Michigan through the Law Enforcement Torch Run. What makes this even more special is that Fox Marquette Subaru approached our organization on their own, eager to give back and support our local U.P. Special Olympics athletes. Their team didn't just talk about community commitment — they proved it. A group of employees took the plunge in honor of our athletes and donated over $3,000, helping ensure our athletes can continue competing in the sports they love at no cost. Their generosity directly strengthens opportunities for individuals in our community and helps build a more inclusive, supportive environment for everyone. We are deeply grateful for our partnership with Fox Marquette Subaru. Their dedication, spirit, and community involvement made this event a success, and their ongoing support continues to make a real difference for our athletes and the wider U.P. community.
Celebrating nearly two decades of partnership - Ann B
For nearly two decades, 𝐅𝐨𝐱 𝐌𝐨𝐭𝐨𝐫𝐬 𝐌𝐚𝐫𝐪𝐮𝐞𝐭𝐭𝐞 has been a valued partner of UPAWS. Through adoption events, sponsorships, employee volunteer projects, fundraising efforts, microchip sponsored events, and unwavering support, they have helped make a difference for thousands of homeless animals in our community. Just a few weeks ago, 𝐭𝐞𝐚𝐦 𝐦𝐞𝐦𝐛𝐞𝐫𝐬 𝐟𝐫𝐨𝐦 𝐅𝐨𝐱 𝐂𝐡𝐞𝐯𝐫𝐨𝐥𝐞𝐭, 𝐅𝐨𝐱 𝐅𝐨𝐫𝐝, 𝐚𝐧𝐝 𝐅𝐨𝐱 𝐒𝐮𝐛𝐚𝐫𝐮 spent two days volunteering at our shelter, helping improve the outdoor spaces our animals enjoy every day. Today, Fox Motors Marquette surprised us once again with an incredibly generous donation that will help sponsor dog and cat adoptions while also providing much-needed support as we continue caring for the animals impacted by our recent parvo outbreak. We are deeply grateful for Fox Motors Marquette's continued commitment to our mission and to the animals who depend on us. Partnerships like this are built over many years through generosity, trust, compassion, and a shared commitment to making our community a better place for both people and pets. To everyone at Fox Motors Marquette—thank you for your generosity, your time, and your continued belief in UPAWS. Your support has made a meaningful difference for the animals in our care, and we are truly grateful to have you as part of the UPAWS family. Ann Brownell UPAWS Community Outreach & Volunteer Coordinator
Superior Connections RCO - SARAH S
Last year, in 2024, Superior Connections RCO was honored to be nominated for the Subaru Share the Love event. We were over the moon to learn that our friendly neighborhood dealership chose to support our mission by bringing awareness to substance use disorder and recognizing the hard work and impact our organization has within the community. A major part of our operations includes our Recovery Residences. Substance use disorder affects nearly everyone—whether personally or through family, friends, neighbors, or co-workers. It is an issue that urgently needs continued attention, compassion, and education. Thanks to the generosity of Subaru Fox and the Share the Love event, a total of $26,555 was raised to support our mission. Because of this incredible contribution, we were able to accomplish several major milestones. Our newest Recovery Residence in Ishpeming earned its MARR (Michigan Association of Recovery Residences) certification, and we were able to complete necessary renovations and purchase new appliances for the home. We currently operate two Recovery Residences in Marquette County, offering a total of eight beds for individuals seeking a safe and supportive environment. The Share the Love funds also helped us provide the Marquette house with new pillows and bedding, medication lock boxes, drug-testing supplies, and other important updates needed for our MARR site review. Our staff works tirelessly to support individuals and families affected by substance use disorder. Without incredible community partners like Subaru and the team at Subaru Fox, none of this would be possible. We are deeply grateful for their generosity and genuine care for the well-being of others.
Fox Marquette Subaru provides SAIL with a gift of hope and encouragement during trying times - Julie Shaw J
In August 2025, Fox Marquette Subaru presented SAIL with a check for $7200 at a time when funding cuts were hitting the SAIL budget. Staff morale declined as employees became increasingly concerned about their ability to continue providing services for consumers with disabilities. Many individuals and families were experiencing financial hardship, and food insecurity was evident across numerous households. Thanks to this generous gift, we were able to launch our new program addressing food insecurity. This program will not only assist our consumers with their needs but was a huge morale booster for the staff. They now a resource that they can turn to that will provide options and assistance to consumers experiencing food insecurity. Thank you Fox Marquette Subaru, for making a difference in the lives of so many in need.
The Right Time for Love - Ann B
Love Promise Story: The Right Time for Love Submitted by Upper Peninsula Animal Welfare Shelter (UPAWS) Partner: Fox Marquette Subaru Sometimes, love arrives exactly when it’s needed most. For five long months, the Upper Peninsula Animal Welfare Shelter (UPAWS) cared for more than twenty-five cats rescued from a heartbreaking neglect case. Because of an ongoing court process, they couldn’t yet be adopted—only loved, comforted, and kept safe while waiting for their second chance. Our staff and volunteers poured their hearts into caring for them while the shelter filled to capacity. Then, just as UPAWS was finally granted custody, Fox Marquette Subaru’s “Share the Love” event began—bringing with it an incredible act of generosity. Subaru and Fox Marquette Subaru sponsored $4,000 in pet adoptions, covering the fees for every adult dog and cat at the shelter. The timing couldn’t have been more perfect. With Subaru’s help and media support, we were able to spread the word, and our community responded with open hearts. Families came from near and far to meet their new companions—and one by one, those long-waiting cats finally went home. Today, every one of those cats has a family. They are loved, safe, and home. Thanks to Fox Marquette Subaru and the Subaru Love Promise, what began as a story of neglect became one of compassion, hope, and the healing power of love. (Photo: One of the cats from the neglect case heading home with their new family—thanks to Subaru’s Share the Love event!)
Fox Marquette Subaru Partners with Gilbert D. Elementary to Support Our Future Leaders! - Tony G
With the new school year starting up, Fox Marquette Subaru is excited to announce our partnership with Gilbert Elementary School in Gwinn, MI. This year, thanks to Subaru, the Subaru Loves to Learn program and Adopt A Classroom, we had the opportunity to adopt multiple classrooms at Gilbert Elementary and put together packages filled with essential supplies. We’re incredibly grateful to Subaru, Adopt A Classroom, our dedicated staff, and our loyal customers for their support of our local school. Together, we're making a meaningful difference in students' lives and helping build a brighter future for our community. Here's to a school year full of growth, learning, and inspiration!
Fox Marquette Subaru Spreads Comfort at The Beacon House - Mary G
Fox Marquette Subaru teamed up with The Leukemia & Lymphoma Society (LLS) to deliver plush blankets and pillows to guests at The Beacon House, an essential home-away-from-home for patients undergoing cancer treatment in Marquette. As part of Subaru's national Subaru Loves to Care program, the dealership donated cozy items coupled with heartfelt messages—creating a comforting environment reminiscent of a warm embrace. “These soft blankets provide extra comfort… reminding us all of a hug from a loved one,” shared Mary T., reflecting on the impact at The Beacon House. Over the years, Subaru and its partners have donated thousands of blankets and care kits; Fox Marquette Subaru’s contributions locally bolster this mission, offering tangible support to patients and families during prolonged stays away from home. Thank you to all who participated!
